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Top tips for social entrepreneurs: How to start and grow your social enterprise

Top tips for social entrepreneurs: How to start and grow your social enterprise

  • Find your passion, proficiency and how you can make a profit. Start with your why then find your vehicle to make an impact with that but one in which you can make a profit to run it as a social enterprise rather than a passion project.
  • Call yourself a profit-for-good i.e. don’t be scared to earn money because you are a business but it just means you can make a bigger impact.
  • Utilise the power of video to connect with your audience and funders.
  • Collaborate, get support and fill in your gaps with staff/freelancers or other social enterprises.
  • Dream big. Don’t be afraid to have a big audacious goal but then work back into small steps because it can feel overwhelming.
  • Promote yourself in the media and online, your passion will shine through. It might feel cringeworthy but it’s important to show your work albeit perfectly imperfect.
  • Raw, real and relatable content works as it’s authentic so don’t get stuck on perfectionism.

I’m a huge believer in getting support and have recently been part of an awesome School for Social Entrepreneurs (SSE) programme,

SSE has taught me:

  • Connect with others and share skills.
  • Don’t compare yourself we’re all on our own journey.
  • Take time out to develop yourself to thrive.
  • There’s plenty of time to do everything just take it step by step.
  • Reach out for support and take time for self-care.
  • Keep reminding yourself of your why. The pain that inspired your purpose.

Read more: SophieMeiLan.co.uk

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Hi, I’m Sophie Mei Lan, founder of Sparkle (Community Media CIC) which publishes Impact. She is a multi-award-winning Journalist, vlogger, blogger and content creator. Sophie specialises in social affairs issues, mental health and wellbeing, parenting, and Yorkshire. She runs the Mama Mei blog, youtube channel and social media sites through which she can reach over two billion people with one video alone. Sophie is also known as Mrs Yorkshire as she runs the Mr and Mrs Yorkshire channel, presents her own LDC radio show with her husband Danny Malin from Rate My Takeaway and she is founder of Yorkshire Families magazine. When she is not creating content, she works for Yorkshire Post as a journalist as well as column writing for national press. She is also known for her dance and fitness classes across the region under @TheSparkleCoach.

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